Welcome to Instant PR Help

On this site, author and public relations guru Edward Segal shares his free “emergency PR first aid” advice for those on the go who:

• Need to know immediately how to respond to a reporter’s request for an interview or information
• Must prepare, right now, an effective sound bite for their boss or client
• Were told a few minutes ago to generate positive publicity about their company next week
• Urgently seeks solid advice on how to handle a late-breaking PR crisis
• Want a reality check now on how to use YouTube, Facebook, Twitter and other communication tools to get their 15 minutes of fame
• Would like a quick refresher course on how to deal with the media, give speeches or create positive news coverage for their product, service, activities or accomplishments
• Have no money to hire a company or consultant to do any of the above
• Don’t have the time or patience to go through the 400 million search results when they enter “PR help” and “public relations help” on Google

Segal’s “just in time” professional advice should be enough to provide the confidence and comfort you need to:

• Get through that unexpected press interview
• Help ask the right questions in a crisis so you can take steps now to get the right answers and take the right actions
• Give you the instant knowledge you need about some of the basic public relations “tools of the trade”

Need more help or advice? Then call Edward Segal now at 415-218-8600 or send him a text message at that same number. If you'd like more information or have more time before talking to the press or launching a PR campaign, click here to see Edward Segal's full Web site for updated public relations advice and insights.